header-jar
header

World Nutella Day was fan-founded in 2005 by the Nutella enthusiasts around the globe. When ownership of the holiday officially transferred to Nutella 10 years later, we helped them celebrate by launching a video contest to find a new Chief Nutella Ambassador.

We created a microsite where fans submitted their originally-made video entries, and visitors could view the video gallery and learn more about World Nutella Day.  

World Nutella Day was fan-founded in 2005 by the Nutella enthusiasts around the globe. When ownership of the holiday officially transferred to Nutella 10 years later, we helped them celebrate by launching a video contest to find a new Chief Nutella Ambassador.

We created a microsite where fans submitted their originally-made video entries, and visitors could view the video gallery and learn more about World Nutella Day.  

World Nutella Day was fan-founded in 2005 by the Nutella enthusiasts around the globe. When ownership of the holiday officially transferred to Nutella 10 years later, we helped them celebrate by launching a video contest to find a new Chief Nutella Ambassador.

We created a microsite where fans submitted their originally-made video entries, and visitors could view the video gallery and learn more about World Nutella Day.  

World Nutella Day was fan-founded in 2005 by the Nutella enthusiasts around the globe. When ownership of the holiday officially transferred to Nutella 10 years later, we helped them celebrate by launching a video contest to find a new Chief Nutella Ambassador.

We created a microsite where fans submitted their originally-made video entries, and visitors could view the video gallery and learn more about World Nutella Day.  

World Nutella Day was fan-founded in 2005 by the Nutella enthusiasts around the globe. When ownership of the holiday officially transferred to Nutella 10 years later, we helped them celebrate by launching a video contest to find a new Chief Nutella Ambassador.

We created a microsite where fans submitted their originally-made video entries, and visitors could view the video gallery and learn more about World Nutella Day.  

image 1 (1)
lines

Fan Video Submissions

right example
left example
middle example

Entrants chose their Nutella Personality from 5 options and submitted an original 60-second video telling how they would lead the World Nutella Day celebration. The top 5 scoring video finalists received toolkits to run their own social media campaigns for public votes, and the highest combined total of public votes and video scores from the Nutella judges determined the grand prize winner.

Entrants chose their Nutella Personality from 5 options and submitted an original 60-second video telling how they would lead the World Nutella Day celebration. The top 5 scoring video finalists received toolkits to run their own social media campaigns for public votes, and the highest combined total of public votes and video scores from the Nutella judges determined the grand prize winner.

Entrants chose their Nutella Personality from 5 options and submitted an original 60-second video telling how they would lead the World Nutella Day celebration. The top 5 scoring video finalists received toolkits to run their own social media campaigns for public votes, and the highest combined total of public votes and video scores from the Nutella judges determined the grand prize winner.

Entrants chose their Nutella Personality from 5 options and submitted an original 60-second video telling how they would lead the World Nutella Day celebration. The top 5 scoring video finalists received toolkits to run their own social media campaigns for public votes, and the highest combined total of public votes and video scores from the Nutella judges determined the grand prize winner.

Entrants chose their Nutella Personality from 5 options and submitted an original 60-second video telling how they would lead the World Nutella Day celebration. The top 5 scoring video finalists received toolkits to run their own social media campaigns for public votes, and the highest combined total of public votes and video scores from the Nutella judges determined the grand prize winner.
 

The Results

button-dots

See More Work

See More Work

Let's Get Moving.

Let's Get Moving.

Brandmovers makes engagement and acquisition easy. Experience what a deep understanding of loyalty strategy and execution can do to take your organization to new heights.

Follow Us

Follow Us

Follow Us

Copyright 2019 Brandmovers Inc. and respective owners. All Rights Reserved. 

Copyright 2019 Brandmovers Inc. and respective owners. All Rights Reserved.