Skip to the main content.
RFP / RFI Request Demo
RFP / RFI Request Demo

Industries

Featured Guide

marketing-b2b-loyalty-program
Marketing B2B Loyalty and Incentive Programs: A How-To Guide

Read Now →

User-Generated
Contests

 

Utilize a UGC contest to activate consumers and earn high-quality creative content 


Contests are highly successful at engaging customer audiences, expanding reach, and collecting quality UGC that is easily shared across all channels. 

 

Photo, video, and essay contests add the element of skill, imagination, and creativity from the entrants to a user-generated content promotion. 

Contests can raise brand awareness among customer audiences through social media. The visual appeal of the contest submissions can be easily shared, admired, and the winner celebrated across social channels. 

If a brand is strategic and creative when determining a contest's overall theme, the contest can be easily repurposed or established as annual events, raising more promotional opportunities for the brand. 

 

Utilize a UGC contest to activate consumers and earn high-quality creative content 


Contests are highly successful at engaging customer audiences, expanding reach, and collecting quality UGC that is easily shared across all channels. 

 

Photo, video, and essay contests add the element of skill, imagination, and creativity from the entrants to a user-generated content promotion. 

Contests can raise brand awareness among customer audiences through social media. The visual appeal of the contest submissions can be easily shared, admired, and the winner celebrated across social channels. 

If a brand is strategic and creative when determining a contest's overall theme, the contest can be easily repurposed or established as annual events, raising more promotional opportunities for the brand. 

See our case studies

 

Gerber Baby Photo Search Contest


For their 2022 Photo Search contest, Gerber wanted to take the opportunity to spread joy to as many people as possible by getting every baby in America smiling. Parents everywhere were invited to send in their smiling, giggling baby photos and videos, with the winner becoming the newest Gerber Spokesbaby.

See Case Study

unnamed
 

Featured Content

legal-101-blog-header

Blog

Play by the Rules: Top Legal Guidelines For Sweepstakes, Contests, & More


What's the difference between lotteries and sweepstakes? How do you bond & register a photo contest? Find out all this and more in our complete legal guide for promotions.

Read The Guide →

 

Read the latest from Brandmovers
5 min read
Gamification In Loyalty Programs: How to Ramp Up Customer Interactions

 

In a landscape where customer loyalty can make or break a brand, marketing professionals are constantly looking for...
3 min read
Celebrate a Life Well Nourished with GT's Living Foods New Loyalty Program, Powered By Brandmovers

 

In a world where health-conscious decisions are more valuable than ever, GT's Living Foods stands as a beacon for those...
5 min read
Go Beyond Discounts: Using Experiential Retail to Build Brand Loyalty

 

In today’s fiercely competitive market, brand loyalty is more valuable than gold. Some brands find success in...

Facilitate valuable customer engagement and unlock new insights 

 

Talk To An Expert