Wedding Sweepstakes
S. PELLEGRINO wanted to celebrate the start of the spring wedding season with their customers and inspire customers to incorporate S.Pellegrino water in their weddings. To do so, Brandmovers created a sweepstakes site that kicked off the wedding season in March and continued through the summer.
To drive awareness and site traffic during the sweepstakes, opted-in consumers received targeted emails containing custom wedding tips & tricks from S.Pellegrino and exclusive interviews with expert wedding planners and influencers.
How It Works
Participants visited the sweepstakes microsite and submitted the entry form for their chance to win. Participants could enter once during each entry period, with a maximum of three entries for the whole sweepstakes. Nine first-prize winners received a personalized, engraved S.Pellegrino bottle, and one grand prize winner received a prize package containing: 1 engraved S.Pellegrino bottle, 4 elegant S.Pellegrino glasses, 1 sophisticated S.Pellegrino bottle chiller, and a year's supply of S.Pellegrino water.
Learn More: Sweepstakes
